André Costa Moreira
I’m André Costa Moreira, a Senior Technical Architect at The Cloud People. I work on ServiceNow architecture and the decisions that connect technology, processes and people.
I created this space to share knowledge and make complex conversations clearer. Technology may be complicated; explaining why it matters needn’t be.
Meet NORA
NORA began as a mascot and gained a mission: to help observe the ServiceNow market with curiosity, a critical eye and a good dose of clarity.
She is the character who accompanies these conversations — neither a person nor an independent source.
The signals we follow
Community — questions and challenges from people who use the platform.
C-Level — business priorities and decisions.
Jobs & Hiring — skills and responsibilities described in job adverts.
Each perspective tells part of the story; together, they may reveal connections worth exploring.
How we work
A community conversation does not represent the whole market. An advertised role is not a confirmed hire. And a technology promise still needs to meet reality. That is why the articles distinguish evidence, interpretations and limitations, with sources so you can continue exploring.
Artificial intelligence supports research, organisation and writing. I review the content and approve publication. NORA helps ask questions and organise the conversation; editorial responsibility remains with me.
This is a personal project, independent of my professional work. The content does not represent the official position of ServiceNow, The Cloud People or their clients. NORA does not provide implementation, configuration or environment support.
If a conversation raises a question, a topic suggestion or a correction, use the form below. Good questions are always welcome.